Archives for 2011

Just yesterday, I received my always-anticipated  NO. BS Marketing letter* from Bill Glazer and Dan Kennedy, and – as always – dug in!  This month, Dan’s big lesson was about differentiating… and getting out of what he calls the SWAMP of SAMENESS. You’ve heard it before:  Differentiate or DIE. We’ve all heard it before, but
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As we slide into a (much needed) holiday weekend, I’m sure you’ll be bombarded with lots of Independence Day messages…  which is why I almost didn’t write this blog post. I get disgusted by the same old tired themes that marketers continue to try to squeeze business out of.  BUT, the truth is, being a
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I’m starting to read magazines like this one  – to the left – which, of course you know I found in the MEN’s Interest section of Barnes & Noble.  (Not good, B&N!) Anywho, I’m not reading them because I’m starting a new biz, looking for a franchise, or considering launching a mail order empire!  =)
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Yesterday I was in Barnes and Noble, looking for very specific business magazines that I don’t already subscribe to.  (My subscription list includes Entrepreneur, Inc., and Fast Company… in case you were interested.) Anyway, I couldn’t find them in  the Current NEWS section as I have done previously. So, my Mom jokes, “maybe they’re in
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I’ll never forget the day I took my kids “into town” to pick up some roller blades for them.  There was a store going out of business, having great sales and my kids were about 2, 4, and 6 at the time.  (Found this picture, which shows Shelbey and CJ at ABOUT that age… missing
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We’ve HEARD about truth in Advertising, even if we’ve learned not to expect it!  This facebook ad is the ultimate insult to my B.S. Meter. You’ll see it was targeted JUST FOR ME.  (So far, so good!) It caught my eye because I’m a HOKIE and I have kids that I send to summer camp…
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