So, you might already know that I have a dual focus for 2012… Not just building my bottom line (of course!) but also to LOSE what I call my “business bottom.” (Business bottom is a new term that — like “baby weight” — pinpoints WHY you’ve gained weight… In my case, too much focus on
Continue Reading →
Archives for February 2012
What Certifies You? (OR Are you Certifiable?)
I’ll never forget this time I picked up a book in Barnes & Noble and flipped to read about the author. This woman had a string of letters behind her name that would humble even the most degreed physician. So, I got curious. In total, this woman — a career coach — had 13 certifications…
Continue Reading →
Do you HEAR yourself? (Another lesson in the blind leading the blind.)
Warning: I’m about to go on a rant… but just for a minute, because then I have to get back to work. =) When being interviewed recently, I was asked what I thought was the #1 mistake business owners make. (Watch the interview here!) Anyway, the mistake is THIS: listening to their peers. Doing what
Continue Reading →
A personal decision — a declaration that led to THIS
So, if you’ve been with me for any time at all, you know that I began this journey of entrepreneurship as a way to stay at home with my first baby. THAT was what was most important for me. No childcare. No babysitters. Just replace my corporate income, but work from home around my
Continue Reading →
Top TWO MISTAKES Small Biz Owners Make as CEO
Like all business owners — who’ve been in business for ANY length of time — I’ve experienced huge wins… and some devastating losses too. While I could (and often do) rattle off a diverse list of those people and events that have contributed to my successes, I have but one person to blame for every
Continue Reading →
You Need to be HARDER on Yourself!
That’s not a misprint. I hear a lot of talk about “NOT being so hard on ourselves” and “giving ourselves a break.” But, when it comes to creating FREEDOM and INDEPENDENCE as entrepreneurs — frankly, we could stand to be a bit harder on ourselves. I see way too many business owners pushing their goals
Continue Reading →
Daily Sale, HUGE Sale, NO Sale?
With all of the “daily deal” sites taking over our email boxes, it’s no wonder we’re always considering this idea of competing on price. Almost without exception**, my view of slashing prices is this: Don’t DO it! In my experience — and that of my clients — slashing prices trains your clients to come to
Continue Reading →
A Fool’s Game
Here’s one of my favorite questions to respond to: What’s the ONE thing I need to do in order to make my business is successful? It’s my favorite, because I have a ready made answer for it… an answer that will shine a blinding light on why they’re not yet experiencing success. The answer is
Continue Reading →
My Birthday List
Today’s my birthday… and I’m officially 35 years old. =) For anyone who cares, I feel as young and vibrant as I did in high school. While much has changed since then — for and about me — those who know me best know… that a lot hasn’t. **wink** So far, my birthday gifts this
Continue Reading →
