Yesterday, with my hand holding his, my Grandad took his last breaths. His eyes were closed, but very wet. I told him, “Grandad, everything is as it should be, man. Your entire family has been here all night by your side, and right now, it’s just me and you — and you’re doing good, Grandad.
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Archives for 2013
The Case for Multiple Income Streams
As I write this, I’m sitting on a chair with four legs. I’m more secure with 4 than I am with 3 or 2 or 1. When I stand on two feet, I’m more secure — and can stand longer — than I can on one foot. Two parent homes have distinct and proven
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5 Part Marketing “System” — Explained SIMPLY!
One of the BIGGEST mistakes I see new and seasoned business owners make is this: They mistake being amazing at what they do (or having an amazing product) as a business or marketing plan. In this 5 minute video, I show you my 5 Part Marketing and Business System — explained simply. This is the
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“What Went Wrong?” Wednesday — They Won’t Even Show Up
So, here we are again, on What Went Wrong? Wednesday… where we take a hard look at where our best marketing and sales efforts go wrong. This week, we’re looking at those clients who express interest and then — disappear. So, they’ve not said YES. But they’re not willing to “show up” to a sales
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Simple 5 Step Business “Process” I’ve Followed Since 1999
Tomorrow, more about my FIVE STEP Business Process will be revealed in detail, but here is a quick overview: 1) Targeted List. Ignore the masses. Aim Small. Miss Small. 2) Bait. Attract Your Target Market. You want them to PAY attention, so give them something they WANT! 3) Indoctrinate. What do they need to accept
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“What Went Wrong?” Wednesday — My YES Client Disappeared
We’re starting a new, What Went Wrong series of blog posts to assist us in figuring out where our best sales efforts and conversations went wrong. Today’s post is focused on what to do when a potential client who says, “YES” simply disappears. What do you do? Say? How do you get back to the
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An Undeniable Picture Emerges About the Link Between Goals & Money
I just came across some statistics that painted an undeniable and poignant picture for me — clearly showing the link between goals and income. I simply had to share it with all of you. To start, I want to take a minute to talk with you about those “evil” 1%ers — you know, those that
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Marketing Profitably Requires 4 Things
Today, a targeted direct mail campaign — pictured to your left — will leave my office, laser-focused on an upcoming speaking “tour” I have planned. Forget the details of my tour or my direct mail piece for a minute, so you can ZERO IN on what really matters: how you can make your own marketing
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Thursday Thoughts: Designed to Stretch
Years ago, I did a STRETCH Marketing Clinic, which I’m dusting off and re-launching due to demand (and a need) for some kick in the pants, real world, money-making, and heart-break saving strategy on exactly HOW to marketing in a way that makes money in your business. I may have a BETTER header designed, but
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