Still, a decent size of my income is made creating sales copy for businesses, whether it’s writing an email sales campaign, a deliberate “bait” tool designed to engage “interested,” information-only-seeking prospects and move them closer to a buying decision, or scripting a sales process for sales teams or some other way to wield the written
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Archives for 2014
Fix It (Fast) Friday: Popularity vs. Profitability
I’ve written extensively about the emotional toughness and confidence required to create entrepreneurial and sales success. When you approach your business, your market, or your clients with “peripheral goals” such as approval, acceptance, friendship, etc… you immediately cripple ALL of your efforts with undue burden. As we ease into a new year, commit to leaving
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5 Unconventional Ways To Make MORE MONEY in 2014
We’re already speeding into the New Year, and top of most business owners’ minds is this: How can I be more profitable this year? (Without being wildly overworked?) Here are 5 unconventional strategies and habits that you can implement NOW in order to make more money in 2014 than you’ve made previously in your business.
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