I read an article this morning on boosting traffic. It was a detailed list of the “obvious” stuff, like use social media, have your own website domain, and use the YOAST SEO plug in. Check. Check. Check. And, you know… duh… But, REALLY, the ONE thing people RARELY tell you… Is that you’ve got to
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Archives for 2018
MUST. HAVE. MONEY. NOW.
Today I am doing a training for Women Who WOW members about ONLINE SELLING…. How the internet has made us sloppy and lazy sales people and what to do about it. But, in preparation, I was remembering… Those moments when money felt like oxygen. I HAD. TO. HAVE. IT. now. And not for some shopping
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Why to Take a Long Hard Look at Those Who “Reject” Your Offer
I remember when I dreaded someone telling me NO…. declining my proposal, rejecting my offer, deciding not to work with me. Today, not so much. I sell Women Who WOW membership. I see bad ass women on line… or those who I THINK are bad ass women entrepreneurs, and I invite them to SAY YES
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Success and Failure Leave Clues (Also: My Things That Make You Go Hmm List)
I am and have always been a student of HUMANITY. Watching what people DID vs. what they SAID. Often, quickly identifying the bull feces being peddled (and readily) gobbled up by otherwise smart people who were willfully ignoring the growing stench. The truth is, you can learn an awful lot by IGNORING the commercial and
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The Worst “Return” is The Return on Inaction
(An entirely different kind of GUARANTEED ROI) I have written over 100 articles on the weak energy, the languishing impotence, the dreadful DRAG of “waiting.” In other words, INACTION. (I heard the term ROI defined as Return on Inaction first from Dean Jackson. Loved it!) Whether you’re waiting for “things to turn around” or waiting
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How To Create An Incredible Income In Your Business: A Daily Guide
To be honest, it triggers me — just a little bit — to realize that THIS POST will get more attention than other, deeper, perhaps MORE RELEVANT articles I’ve written (and will write) about creating an INCOME that reflects the value you bring to your market, funds your desired lifestyle, AND makes you feel ACCOMPLISHED
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Research Shows That The United States is Number One Country For Women Entrepreneurs
This article shows data to support what isn’t surprising: The good ole US of A is the FRIENDLIEST country for women entrepreneurs. It further details that female entrepreneurship is on the rise and that women represent around 1/3 of all the self-employed people in the world. CLICK HERE FOR THE ARTICLE. GO TEAM WOMAN! But
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In Praise of (my version of) Monogamy – And What it Has to do With Marketing
The term “monogamy” has shown up everywhere lately — and not EXACTLY in most flattering of lights — so I figured I’d get ALL SORTS of naked with you guys and weigh in. (And also show you how my “version” of a monogamous marriage plays out in how I market and sell as well.) So,
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The Top Way to Put More Muscle in Your Marketing
Marketing is so often defined as “getting your name out there,” that many (even savvy) business owners invest time and money and energy into indiscriminate “awareness” activities. A dentist re-doing the smile of a pageant winner; An insurance agent buying a billboard; An interior designer wrapping their car in branded logos; An attorney hiring someone
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