What?
Yup. Hair jewelry. A way to take a simple fun, pony or updo and make is… CHIC. As a woman with too much hair and — often — not enough time to mess with it, I was an immediate fan. If there’s a product that can make my around-the-house-pony look polished, I’m in! And that’s exactly what IV Chic products do.
The products are great… the founder and her story?? Even better.
Armine created IV Chic because — with her full time corporate office job and a 6-days-per-week workout schedule — her signature hair style was a simple bun or ponytail. She quickly grew tired of the same, old – same old look. Inspiration: hair jewelry. After a sweat drenching spin class, sparkles in her hair made her smile. Hair jewelry allows Armine to feel confident, vibrant, and lively! So, she created and rolled out the IV Chic line!
Her advice to business owners?
