ACCORDING TO THIS ZEN BUDDHIST MONK, MAYBE I SHOULD BE A LIFE COACH
kidding…. Of course.
Before I get into this article, I want to note how HARD it must be to be a life coach. I mean, as a business coach… specifically a biz coach that focuses on one ASPECT of business (like making money on your own terms) it’s way easier. All you have to do is be able to make money on your own terms. 
But as a life coach?
I mean… whose LIFE is always in order? Always something others would aspire to emulate? Anyway, not mine. lol.. back to my Zen Buddhist friend. Here’s a quote:
“The Master of the Art of living makes little distinction between his work and his play, his labor and his leisure, his mind and his body, his education and his recreation, his love and his religion. He hardly knows which is which. He hardly knows which is which. He simply pursues his vision of excellence in whatever he does, leaving others to decide whether he is working or playing. To him, he is always doing both.” — Zen Buddhist text
I saw this quote recently and thought about an article I wrote about a year ago. It was designed to answer the question I’m asked often which is, “How much do you actually work?” (You can find it here: https://www.bmichellepippin.com/how-much-do-i-work-exactly/)
My point is that I get to work / play / live interchangeably in LARGE part due to content marketing. I know that sounds trite…and possibly too simple.
But if you know me, LOOK AT ME. Look at what I DO. It’s always in plain sight. I’m not hiding some big team over here that does a lot of fancy work hidden behind the digital veil.
I just message.
I just write.
Or speak.
or whatever.
I don’t network. (Never have.)
I rarely travel.
I just create content.
Day in and day out.
And day in / day out…
this content acts as an always-growing sales team for me. Reaching out into the corners of the web and bringing back IDEAL clients who are ready for more…. bringing them from wherever they were…
right to my door
where they can get to know Women Who WOW.
THIS is how content CAN work. (Side note… if your content marketing is NOT working like this, perhaps these three things are at play.
Now that you know how content CAN work…
to make business easier and less stressful and FAR more simple…
and how it can LEAD to you making a living in a way that feels like you literally can’t tell the difference between your work and your play…
don’t settle for producing content that does anything else. I have something coming up.
Message me for details….
CONTENT 2 CASH: THE HABITS, HACKS & HOW TO OF CONTENT MARKETING THAT WORKS.
This. From Ideas to Implementation to INCOME… this program will pull back the curtain on EXACTLY how to …
⚡️ become a consistent (and compelling) content creator,
⚡️ repurpose your content to get 10x more life out of EACH piece,
⚡️ discover — and then display — your own content super power,
⚡️ custom design your own content playing field, so that it is the perfect fit, and
⚡️ deploy your content for maximum cash creation.
We will cover:
CONTENT CONCEPTION
⚡️How to find IDEAS for your content,
⚡️ what to keep in an easy-to-grab swipe file,
⚡️ how to look within your market and within yourself for an IDEAL and compelling mix of content;
and more.
CONTENT CREATION
⚡️ How to become consistent in 5 hours per week or LESS;
⚡️ How to repurpose your content with less than $25 per week (IF you choose to outsource at all);
⚡️ The (free) tools to have on hand to make content creation more fun and less headache;
⚡️ The KEY to being prolific and getting in the heads (and hearts) of your market;
and more.
FINALLY… CONTENT 2 CASH
⚡️ How to get them to buy, without EVER feeling “sleezy,”
⚡️How to deploy your content as an army of EXPERT sales people;
and more!
