When I first got into business strategy, copywriting and coaching, I just couldn’t afford to work with those I REALLY wanted to serve: ❤️ the Mompreneurs, ❤️ the women who had side hustles that they HOPED would one day allow them to quit their job, especially those that wanted DESPERATELY to stay at home with
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who you ARE to your market. Listen, I have seen outrageously clever funnels, with all the bells and whistles, FLOP with $0 in sales. I am contacted by too many people to count who have worked diligently and — in recent years, as per the “requirement”– invested tons to grow their social following PAST the
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Sometimes I wonder if anyone hears anything I say at all. Or maybe, they think that I’m just full of it… pretending this, that and some other thing in order to sell my wares on the internet? Maybe that’s the norm? Please know that when I share something here, on our blog (aptly named “The
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Sometimes I feel like SUCH a Debbie Downer. ALL of the conversations — even interviews — I have about CURRENT B.S. being sold to REALLY SUPER SMART entrepreneurs starts to weigh on me. MBAs and doctors and attorneys and entrepreneurs investing SO MUCH MONEY and TIME “scaling” their business or — worse — “building to
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**reprint from my Birthing An Empire program.** And far too many people GROSSLY underestimate 1) how hard it will be and 2) how long it will take. If you are planning your own event, congratulations. This takes courage. There isn’t JUST the financial outlay you’re risking, there’s also the huge ego risk… of showing up
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Over the years, I have carried a good deal of shame and even some self-loathing (all self- or society- induced) because I’m just never going to be THAT woman. The woman who is universally liked. The one who cleans and always keeps a tidy house. (My house IS tidy always, but it’s not of my
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This is the topic I’m covering in week three of the Business DNA intensive, and while it feels SUPER VULNERABLE to me to cover this stuff, it’s critical. It’s critical because OFTEN TIMES what you SEE in your daily life… — the underwear you put on, the dishes you use, the rug your feet rest
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That was the subject line in an email that I received this morning. lol… The email went on to say, “Your competitors aren’t waiting for you… How are you going to keep up with them?” Well, I’m REALLY glad you asked. As they all get certified, learning how to do the EXACT same thing the
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I am participating in a 21-day automatic writing challenge, which is SORT OF a journaling course, and I’m loving it. On day one, we were asked to journal on the following question: “What is my single minded purpose?” ONE laser focused purpose to capture all I am and all I hope to be? As a
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