Yesterday, I reached out to ten businesses with a huge opportunity. (Free.) Four were out of business. Websites shut down. Emails returned. Business bankruptcies are WAY up. And this is ONLY the “REAL” businesses, not counting the solopreneurs who are struggling to earn even a full time income for themselves. But there’s a really quick
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(#4 is perhaps the most pervasive, and controversial) Admittedly, I was a bit “set off” this morning after my morning STROLL through the book of faces revealed no less than 7 paid ads from NEW coaches promising something “PROVEN.” A blueprint, a “hack” (of course), a framework. Proven. Over what? One launch? One year? One
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And what to do about it. It’s wildly ironic to me when people come to me to inform me that content marketing NO LONGER works. When the ONLY reason they know I exist is because of… MY OWN content marketing. 😊 For anyone new to me, I began my biz journey with a $50 investment
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** if you struggle with making money in your business, you HAVE to keep reading. There’s GOLD in here for you.** I used to say, “if you can’t make money WITHOUT money, you can’t make money WITH money either.” And I was SORT OF right, maybe 50% right. The truth is, it IS easier to
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The Courageous Way to MORE Profit Through Radically Simple Structure, Strategy & SELF I’m still playing with the title a bit. I haven’t yet landed. That SELF bit is critical. Having the courage to ignore the LOUD OPINION GIVERS (they’re leading the mediocre masses anyway) and carve out a business RHYTHM, structure, STRATEGY, pace, brand..
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alt title, Lol: THEY ALL SAY THIS. (AND THEY’RE ALL WRONG.) I have been in this industry for a long time, since its infancy really. And I’m VERY LIKELY one of maybe 15 “originals” who are still doing what we started doing “back then” in the same niche, under the same name / brand /
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This is a word that has been used more and more to describe me recently, and I love it. I am — in fact — wild and untamed, although there were times when I tried to hide my wild-ish nature. Tried to curb it, keep it under wraps, pretend I was… I don’t know… more
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One thing I’m noticing in the entrepreneurial world is a complete lack of focus on the GROUND GAME of marketing, messaging, connecting, etc. I see a LOT of messaging from proverbial ivory towers, a lot of fancy talk, a lot of BIG talk… But too few hugs…. Too little direct contact. Too little 1:1 conversation.
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