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The Magic of an Empty Calendar

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“You could just as easily change your life today as you can on January 1st.  New opportunity is matter of choice, not calendar.” — Dan Kennedy It seems there’s a strange and powerful magic in an empty calendar.  You can give the biggest and most committed pessimist a brand new calendar for a new year,
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The Issue of Timing

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Let me give you the one word excuse that held my business in “mediocre” stage FAR LONGER than it should have stayed: Timing. I used this excuse with others who wanted to help me grow, who wanted to push me into what was possible.  But, MAINLY, I used this excuse with myself. Here are a
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Dealing with UNWELCOME Pests

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It’s true.  And it’s not just you! Just when you start getting the hang of “marketing” — and many times well before — you start attracting some of the WRONG people to your business. Price shoppers. Naysayers. Negative Nellies. Silent Sallies. Time wasters, Etc.  (Btw, there’s a list of YOUR least favorite “unwelcome pests” at
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HELP! I’m hearing CRICKETS!

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We’ve all been there…. where we hit an unforeseen and almost unexplainable sales slump.  We keep pushing out messages, offers, even FREEBIES and yet — we hear crickets.  We wonder, Why Me? What happened? What Can I Do? or even, What’s WRONG with these people NOT buying? lol… So, what gives? Below is a five
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3 MUST-DOs: How to Make Money on Facebook

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I was just asked to write an article on making money on facebook.  Yes, me.  I’m not sure this magazine knows what they’re getting themselves into, lol… but I’m happy to do it. NO, I don’t teach social media marketing. Why? Because social media is a collection of TOOLS, not a marketing or sales plan
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Is THIS what you Wish?

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I hear it all the time. The I WISH statements… I wish it / you were closer. I wish it / you were cheaper. I wish it / you were more convenient. I wish it / you were “softer.”  (lol…) First note that these are not comments I hear from my ideal clients. They don’t
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Creating the UnFair Advantage

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It’s no secret that I come from a long line of deer hunters.  Now, I get it.  But “back then” when I was a young girl, it devastated me.  I’d write long letters to my Dad about how I couldn’t BELIEVE that MY DADDY was a murderer.  A murderer of deer. Yeah, I guess I
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