I hear it all the time. The I WISH statements… I wish it / you were closer. I wish it / you were cheaper. I wish it / you were more convenient. I wish it / you were “softer.” (lol…) First note that these are not comments I hear from my ideal clients. They don’t
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Creating the UnFair Advantage
It’s no secret that I come from a long line of deer hunters. Now, I get it. But “back then” when I was a young girl, it devastated me. I’d write long letters to my Dad about how I couldn’t BELIEVE that MY DADDY was a murderer. A murderer of deer. Yeah, I guess I
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P.S. We KNOW You’re Lying.
I carefully considered using the offending guru’s actual picture in this post and just REALLY going for it…. but decided against it. She can thank me later. Lol…. But, the email sent out to her list yesterday was HILARIOUS in light of her “message”… and it is super instructive to us as sales people and
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Question: Is success an option for YOU?
I talk to a lot of business owners. A LOT of business owners. I’m fortunate enough — now — to truly be able to choose my clients, pursue those I want, turn away those that aren’t a great fit — or that I simply “don’t like” (lol….) or know I can’t help in a measurable
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The ONE Constant In Your Business (Other Than Change)
Yesterday’s blog post was about change, and so I want to stay with that theme today. CHANGE. We can count on it, right? Changes in buying habits, changes in industry, changes in credit, changes in seasons, changes in price points, changes in advertising media, changes, changes, changes. Sometimes, we’re so focused on WHAT’s CHANGING or
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Learning Business Strategies from “Wild Things”
“I never saw a wild thing feel sorry for itself. A small bird will drop frozen dead from a bough without ever having felt sorry for itself.” – D.H. Lawrence I talk to small business owners and entrepreneurs everyday who have a laundry list of reasons why their businesses aren’t succeeding. “This economy is killing me.” “No one
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OH Be Careful Little Ears What You Believe
I grew up in a red carpet Baptist church, and — today — am reminded of a little nursery-rhyme song I learned when I was a toddler. “Oh Be Careful Little Eyes What You See. Oh Be Careful Little EARS What You Hear.” I’m reminded of this song after trying to find the webpage of
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Cashing In on Commercials
Very few of my clients actually produce television commercials for their business, but for the ones that do, it represents a HUGE financial investment — often based solely on savvy salesmanship (on the part of the person selling air time) and crafty guess-manship on the part of the person creating the commercial. The results? Ummm,
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The MOST Important Word in Sales: A Biblical Truth
What IS the best word you can use in your business or sales career? Well, its found in the Bible. And, trust me… REGARDLESS of your faith or religious background, this one is worth your time! =) Here you go:
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