Today, I’m taking a long, unpleasant look in the mirror and facing the truth that I’ve fallen into a very common business mistake. A mistake that I advise clients against on a regular basis: Assuming An Audience. NOT ONLY have I assumed an audience for a particular arm of my company (i.e. assuming that those
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Do YOU Get Paid… To Do This? (Because I Don’t)
The (Deceptively Long & Expensive) ShortCut to Success
In business, I see business owners making gigantic-sized mistakes EVERY DAY in a futile determination to create their own shortcut. Maybe its in our nature to look for a shortcut; a faster way from point A to point B. A quick route to fame. The fastest way to lose weight. The fast path to cash.
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TOP Social Media Mistakes Made By Otherwise Savvy Business Owners
#socialmedia #socialmediamarketing #socialmarketing These terms are NOT synonymous with me. It wasn’t long ago that I learned what a hashtag was, and still am learning how to use one correctly! (I credit @CindyWMorrison for even getting me up to the speed I’m at now. I was a tough student. Sorry, Cindy.) I’m UP ON Google
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Sponsor Saturday: MayBooks from MayDesigns.com
Few of our sponsors have had the response that the donation from MayDesigns.com had this month. These hand-sewn, custom created notebooks were a hit for our stationary-loving business owners! Here’s a pic of a few of us with our WOW Maybooks! Their tagline, “People Against Ugly Notebooks” was an instant hit! One of our members
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(Exactly) WHERE Success is Located: The Exact Map & Directions You Need
I don’t know exactly who’s reading this or when… so I don’t know what business success looks like for you, what industry you’re in, whether you’re well financed or boot strapping it, whether you work alone or with a team, from home or an office or a Starbucks somewhere, or what your top obstacles are.
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The #1 Way Even SMART Biz Owners Are Burning Their Lists
I must be a celebrity. Because every time I open my computer the (marketing) paparazzi come out of hiding. I can’t drive down the road without my phone pinging and dinging with their attempts to get me to glance their way. “Michelle! Michelle! Look over here! The new #1 secret will be revealed tonight! On
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Is THIS Phenomenon Derailing Your Business?
Anyone can sing in the shower. Even me, and I’m an awful singer. So, try it. Close the doors in your bathroom and sing away. You’ll find that your voice is MUCH BETTER in the bathroom. Why? First, because the acoustics are excellent in a bathroom. That’s just a fact. I don’t know the
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Tuesday Truth: When You Have NO Money To Market…
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