“Cocaine King”, Joaquin Guzman Loera, has a lot to celebrate this month. In addition to being featured in FORBES Magazine at the end of March, he has also joined the ranks of 38 new Billionaires this year – banking over $1 Billion in personal income… and I’m not sure he’s paying taxes on that money either. =) Recession? He’s unintimidated!
I wonder how much time he spent “getting his name out there”, or networking at Chamber events, or having his image made over by some image specialist…. I have to wonder how much money he spent on branding, SEO tricks, or social media…. **wink**
**This blog post is for anyone who found my “report based on the marketing tactics of drug dealers and prostitutes” too “offensive”… Yep – this is for YOU! =) **
I’ve learned from a woman who ran a successful escort business – VERY profitably (and illegally) for years. I’ve met an ex-drug lord who now teaches business ETHICS….
So, let’s disagree with their product – Sure. Let’s disagree with some of their methods and be intolerant of any violence associated with their industry – of course. But to deny that they have some marketing tactics we could “swipe and deploy” in our own business?? Now, that’ s just plain foolish. =) Get your own copy of that “ILLEGAL” marketing report by joining the WOW! Factor community at the top right of this page!
Michelle, I love your perspective on things. You are brilliant and approach things in a deep and engaging way. You present things and I read them and think, “Why didn’t I think of that?” You cause all of us to look beyond the obvious. People are actually offended by this? hmmmm…. I guess some people were probably offended by C.S. Lewis’ Screwtape Letters too. Every good soldier goes to battle knowing the tactics of the enemy and armed with strategies to use those tactics for good. 😉