If you need to make money,
if you WANT to make more money,
this post is for you.
It pains me to know “things” about names who are launching big programs… things I can’t say without breaching confidentiality… things like:
— the fact that they are selling a VERY WELL DESIGNED, (impressively designed) system that WORKS, but only — so far — in theory. Yeah, it hasn’t YET worked for her, but if she sells this system to enough people…. she can afford the ad spend to make her OWN system work for her. Good luck.
— the fact that she’s justifying teaching YOU how to reach $10k months in your business when her own $10K month includes $4K+ of investment money dividends (trust fund) plus her biggest month ever.
— the fact that they’re selling a “NO MORE LAUNCHES” system, WHILST clearly being in a fevered launch. FEVERED. (How do even very smart people miss this??? She is launching RIGHT NOW. LOOK at her!)
— the fact that they’re selling you an SEO service (i.e. how to be found organically in search traffic) but relying on COLD MESSAGING on LinkedIn to reach you???
I mean, can you spell irony? Can you SMELL it?
Anyway, many things pain me about this. I’ll list them in no particular order and then I’ll share with you a SIMPLE inquiry to guide your business.
🤦♀️ It pains me to see women being SO susceptible to quick fixes, magic pills / potions related to business. Work used to be noble. Showing up used to be expected. I’m ALL for leverage, but you MUST have something to leverage… something you either BUILT or bought, but you MUST have something to leverage or scale first.
🤦♀️ It pains me to see so much effort (and money… so much money…) put into scaling when there is literally nothing to “scale.” No list. MAYBE a handful of clients. But no real DEMAND for your work.
If I had $5 for every person I’ve met who has all the things… apps, funnels, landing pages, blah, blah, blah, blah blah blah BLAH…. and ZERO leads going through this system, I’d have enough to go in with Elon Musk and buy twitter.
🤦♀️ It pains me to see women wanting to DISTANCE themselves from their market. Creating actual layers of complexity they can hide behind (maybe feel important behind?) instead of just ENGAGING with their market.
🤦♀️ It pains me to see how people are SO willing to spend MONTHS of time and money doing the “fancy things,” (I’m building out my site / app / funnels for “the launch…”) but RESIST doing the simplest, most direct, most proven things.
(It reminds me of Naaman in the Bible, the one with leprosy. He was told to dip in the Jordan river 7 times but he thought himself TOO advanced, TOO fancy for such trivial nonsense.)
Anyway, yesterday I had 1:1 time with my members. And I came back to this SIMPLE INQUIRY, which ALWAYS brings women entrepreneurs back to what matters:
⭐️⭐️HOW DO YOU WANT THIS BUSINESS TO RUN? ⭐️⭐️
Talk to me about the things that matter. So, once your app is all built out and game-ified, once your funnel is perfected, once that site of yours makes you prouder than a peacock strutting its stuff in mating season…
NOW WHAT?
HERE are the things that matter:
⭐️ How / where will people find you?
Where will you / your content / your voice / your work show UP so that people know you exist and WHY? I advise you to have no less than FIFTY answers to this question.
If you want MY list… of “getting seen” actions, message me or comment below. It’s free… you just have to sign up for THE REVIVAL, a three part video event coming next week.
⭐️ WHAT will you offer them to follow you back to “your place?”
In other words, why will they ENTER your funnel? What will they find there? What will you promise? Why should they LEAVE where they found you and follow you back to your site?
Want to know what’s working NOW for opt ins? Yeah… I’m covering that in the Revival. So, join me. Message me for deets. It’s free.
⭐️ WHY should people want to do business with you over EVERY other option available to them?
You don’t just have to KNOW the answer to this question, you’ve got to OOZE it, make it visible, obvious…
⭐️ Where should people start with you?
This question is in relation to where your SALES PROCESS starts, and / or what is the first thing they should BUY from you? Don’t leave your sales process to CHANCE. Have a scripted IDEAL that you’re putting efforts behind.
If you are in this for money,
if you NEED money
or just want money…
THIS is the simplest possible inquiry that yields the GREATEST results.
Side notes / sort of related:
— Funnels are ALWAYS best created IN REVERSE… NEVER in advance.
— Launching doesn’t have to be stressful, especially if EVERY launch is then turned EFFORTLESSLY into a back end evergreen product. And EVERY business depends TO SOME DEGREE on a regular launch process.
— if you can EASILY extricate yourself from your business, you’re VERY likely not doing it right.
— If you WANT to extricate yourself OUT of the business as much as possible, you’re DEFINITELY doing it wrong.
I have something coming up.
THE REVIVAL.
A FREE three-day,
three video event
designed to revive:
❤️ Truth. There’s too much business non-sense circulating, unnecessarily over-complicating success and holding women entrepreneurs back from reaching their true potential.
Video one,
Day one
will shine light on the 20% of your efforts that ACTUALLY build the business you want, so you can use that other time to well… just enjoy your success.
🔥 Possibilities. Sometimes women need to be reminded that there are no super-humans and that “if she can, you can.” It’s time to reignite their passion for what’s possible for them!
Video two,
Day Two
will inspire the HECK out of you,
if you have a pulse.
I want you to fall BACK IN LOVE with the possibilities of business, of YOUR business.
💵 Profit. Plain and simple: Women make too little of it. The Revival is going to show simple ways anyone can quickly grow their bottom-line… and keep it growing.
Day three, video three will focus on the brass tacks of profit creation. It will BLOW your mind how easy success is when you have daily habits in place. We’ll also discuss some profit-avoidance behaviors.
This will take place LIVE at NOON EST May 2nd – 4th. But it will all be recorded. We’ll also have CRAZY gifts from our sponsors. Every bit of it is free. Gifts include:
Vibrators.
Adaptogen bars.
Boss TEA
EXTREME diaper bags.
Face Serum.
Stress reducing wearables.
Purses.
Candles.
And more… so much more.
YOu have to register to win.
Message me for details.