I think we’ve romanticized SO MUCH of our world, and to our own detriment.
I desperately love my husband. You might say I’m “obsessed” with him, and he with me. We have the marriage I always wanted, but couldn’t QUITE imagine in this much detail. We’re partners. Best friends. More. 
Still, when our marriage was on the ropes,
where all marriages find themselves at times,
love wasn’t even CLOSE to enough.
No, what it TOOK was:
— a commitment to our vows, to our love story, to our family… more so than a commitment to how we were feeling at the time;
— a PRE-MADE decision to stay the course, when at various times one or both of us wanted to decide differently;
— ongoing effort to rebuild what a few “bad” years had whittled away;
— daily choosing to be part of something that was NOT where it COULD be;
— a certain FAITH that we were more than “just another couple,” a belief in the life we set out to create.
And here we are. 24 years in.
Empty-nesters now.
Grandparents.
Enjoying the fruits of all we built — and maintained, sometimes against stiff headwinds– together.
And… continuing to build.
The same concept is true in business.
Passion will never be enough.
Look, in my business, I have made money (six-figures in fact, multiple times over) selling things that didn’t feel “aligned.” I have stuck it out and hosted an event that I literally didn’t want to do anymore JUST FOR THE MONEY. $40K profit. I have worked when I wanted to nap. I keep commitments when better options come along. And when my business hit upon rough times, I stuck it out.
If it were about passion and “feeling like it,” I would still be broke.
Instead,
I committed.
I did the work.
I made an ONGOING effort, and chose DAILY.
I held onto the vision that FIRST lit up my soul, even as my soul grew tired in the waiting.
So, let’s not OVER-romanticize it.
Businesses takes WORK.
Success takes ONGOING effort,
sustained effort,
DAILY effort,
whether you’re feeling the love,
feeling the passion,
feeling motivated…
OR NOT.
Make love a verb.
make it a commitment, a foregone conclusion, something PRE-DECIDED.
Make it a daily “effort,”
and quit the Cinderella fairy tale vibe.
This is real life.
You get what you create.
P.S. I have something brewing.
It’s based on The women Who WOW Way Business Framework.
the totally unsexy,
non-flashy,
ORDINARY efforts,
that when combined create EXTRAORDINARY success.
Want a hint? Keep reading.
Want in? Message me for details. (FREE report REGARDLESS of what you decide about membership. You just have to reach out!)
******
There’s a reason Women Who WOW members SOAR past their first six figure mark with less effort than they put in before to make $40K. And working, marketing, showing up in a way that makes them PROUD…vs. making them cringe.
It comes down to SOLID FRAMEWORK.
It comes down to secrets that aren’t secrets at all.
Mostly, they’re the boring things
that take time,
and aren’t flashy…
so most people are simply not willing to do it.
I want to give you the entire framework, and I’ll start with the thumbnail sketch below.
But if you want more, you’ve got to comment below or message me for details.
So, here goes…
NOTE: This simple framework has gotten MANY to multi-six figures, without a ton of angst and with VERY little overhead. It has gotten a baker’s DOZEN or so of WOW members to 7-figures and beyond. Full disclosure: Once you hit $300K or so, you’ll need a BIT more to start FULLY scaling.
MENU.
The foundation of your business must be a menu of things to sell. Literally, I encourage you to write up and print out a menu. I’d rather you have THIS on your phone as opposed to your vision board. I want you to stay focused on WHAT you are selling.
HUNGRY AUDIENCE.
I can sell any old hot dog if the audience is hungry enough. Your audience MUST have a hunger, need or desire for what you sell. Ideally, they can be reached — for free — en masse. And they MUST have the ability and willingness to pay for what you do or provide.
NEED AWARENESS.
Sometimes, the audience desperately needs what you sell, but they aren’t AWARE of their SPECIFIC need. This is why I use so many analogies in my marketing… to HIGHLIGHT their need.
SOLUTION SCULPTING.
Look, there are multiple ways to address their need. Back pain could lead people to seek a personal trainer, a weight loss coach, a chiropractor, a stretching machine or a surgeon. Once you learn to SCULPT your solution into a PERFECT fit for that market, everything becomes so much easier.
STAGE AND PAGE SURFING.
There is SOOOO much emphasis on social media these days that we have FORGOTTEN the other stages and pages of hungry audiences out there. Frankly, social media is busy, noisy and perhaps the LEAST EFFECTIVE medium I use. (This is why I do not EVER pay for ads here.) The less flashy stages and pages are FAR more lucrative and actually easier to get on. (This is about building both demand for your work AND new leads.)
RELATIONSHIP.
All of marketing and selling is about relationship. Only, most of the digital courses and gurus are encouraging the opposite. They’re encouraging AUTOMATED this and AI that. Anything but showing up, baring your soul and serving the market you aim to lead. I PROMISE the latter is the FASTEST way to wealth. YES, there’s a place for automation, but there is NOTHING that can replace YOU showing up.
COMMITMENT.
It all hinges on your commitment to your own goals, your passion and your people. If you are MORE committed to these things… than you are committed to your excuses or your emotions, the business game becomes damnably easy.
So, there’s more. We’re building out a special report on all of these things. If you want it, right now it will be free. Comment below. Tag a friend who might need it. Or message me directly.
i believe in you.
100%.
I KNOW that what you see inside of you is real.
So, let’s play a little game.
I call it “go to bed proud”
who is with me?
