The term “monogamy” has shown up everywhere lately — and not EXACTLY in most flattering of lights — so I figured I’d get ALL SORTS of naked with you guys and weigh in. (And also show you how my “version” of a monogamous marriage plays out in how I market and sell as well.)
So,
MO-NO-GAMY.
Even the TERM sounds boring. It’s one of those words that actually takes the voice from high to low when you say it. It is most often ASSOCIATED with an image of being STUCK.
Like, once upon a time,
many (long and hard) years ago…
you agreed to FOREGO ALL OTHERS,
and ONLY have sex with this ONE person…
and despite feeling like you’re missing OUT on all the fun,
you’re a decent person and so….
of course….
you BEGRUDGINGLY stick to it.
Because you are STUCK.
MO-NO-GAMY.
To be clear, this boring, stuck, and near PRISON-like version of monogamy is not MY version of monogamy. Like, AT ALL.
Am I in a monogamous marriage?
I am.
But, I CHOOSE Chris every single day.
Actively,
Deliberately,
Easily,
Willingly.
And he chooses me.
The key though…
is that we do NOT take this choice for granted.
Truth be told, sex is of IMMENSE IMPORTANCE in marriage. (There’s an entire book of the Bible dedicated to our sexual experience within marriage.) So, even God knows how important this is…
So, back to monogamy.
I CHOOSE Chris,
and he CHOOSES me.
Daily.
Sexually, I PREFER him.
And he, me.
And it is POWERFUL to be chosen.
We aren’t STUCK with each other.
And we don’t choose others …
out of convenience,
or out of curiosity,
or due to any other reason.
We CHOOSE each other.
Daily.
I can’t IMAGINE a love story that involves EITHER of these scenarios:
A man who felt STUCK with me sexually and desperately wanted the sweet release of death to get him out of his marriage vows….
OR
A man who wouldn’t CHOOSE me….
DAILY…
over ANY other option presented to him.
A man who would choose another,
because he was curious
or commitment averse
or whatever.
It is POWERFUL
to be CHOSEN.
(Of course, I also do my part to be sure he’d WANT to choose me. I DO NOT take his choice for granted… nor does he. We have BUILT a life –and a sex life– that makes the choosing EASY.)
So, back to marketing.
Marketing AND Monogamy take EFFORT to keep sexy…. both require YOUR effort to “work.”
After all,
You are asking YOUR market to CHOOSE you.
And you WANT them to choose you daily.
Ideally, they PREFER you….
Even have a DEMAND for…
Your voice,
Your message,
Your brand.
Them choosing you ONCE will NOT build your business.
Them buying from you ONCE will NOT build your business.
JUST AS IN MARRIAGE,
you do Not want to take their choice for granted.
They DO and WILL wake up and choose where they invest their attention AND their money.
You do NOT want to assume their attention or their monogamy.
You MUSt put effort into the relationship.
You MUST show up,
CONSISTENTLY,
and in a way that EARNS their choice....
every.
single.
day.
If you want to wake up to MY “twisted little view” of business EVERY SINGLE MORNING, message me about Women Who WOW MEMBERSHIP.