I hear the same story from women entrepreneurs all the time. They invested in that expensive “business school” or “webinar program” or “funnel training.” They followed the steps, did the work, listened to the guru, and PRESSED PLAY.
Expecting one of those six-figure pay days the guru talked about when selling them on the program.
Only, instead of the promised cha-chings,
they heard CRICKETS.
And they think,
it must be me.
WHY does this work for everyone else?
And not me?
❓ Why did my $1000 Facebook ad spend result in only 11 sign ups for my FREE webinar, and exactly 11 NO shows, and NO sales?
❓Why did all of the networking they taught lead to a gazillion conversations over coffee, but no cash?
❓Why did the funnels — that took SOOO Long to build — result in NO new clients?
❓ Why does it matter if the webinar I created was “evergreen” if it produces ZERO profit… or interest?
And at this point, a lot of people think–
especially after RE-READING all of the testimonials on the sales page that convinced them to learn this new business program, webinar system or whatever —
that
IT MUST BE ME.
No ma’am.
It’s NOT you.
In fact,
It’s NOT ENOUGH of you.
All of these plug and play,
paint by numbers
certifications,
business schools,
programs that teach participants how to be STEPFORDpreneurs in their marketing
result in YOU…
showing up….
like
every
one
else.
Sure, you learn new technology and tips for getting fancy online… but at what cost?
While you’re busy dotting your i’s
and crossing your brand new
internet marketing t’s
you’re NOT sharing your HEART with your market.
Those bots and funnels are actually creating a DISTANCE between YOU and the people you mean to serve.
Is there a PLACE for these tactics?
Sure.
But it is DOWN THE ROAD, if ever.
I mean,
why are you worrying about “bots” answering questions for you when you have a list of 89?
That’s just ludicrous.
It doesn’t make sense.
When I had 89 people on my list, I used BCC as my email “provider” and — newsflash — it worked just fine.
The truth is,
in a world of bots
and books that you PRETEND to write by “licensing the content”
and funnels
and webinars that LOOK “Live” — but aren’t…
It is SHE who does the UNscalable that wins!
It is SHE that shows up authentically,
consistently,
in REAL time
and in REAL life
that wins.
So, the REASON that program or that guru’s system didn’t work for you isn’t because “it’s YOU,”
It’s because it didn’t allow for ENOUGH of you.
if you want to again take BACK control of your brand,
if you want to market with HEART,
if you want to attract SOUL-MATE people….
and you want to do ALL of this in a way that makes MORE money than you’ve ever made before as a self bosses….
