There’s an inconvenient and, more importantly, unnecessary abyss between where many business owners hope to be and where they are financially…. where their profit IS and where they need or want it to be… a heartbreaking gap between the potential they know their business has, and the profit their business is currently producing. I get it.
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The #1 Lesson My Horse Taught Me About Sales
When I was about 10 years old, my family had a horse named Tequila “Tiki” Sunrise. She was our first horse, and it was Tiki that taught us the true definition of “green broke.” For my non-horse people out there, this essentially means the horse is JUST beginning to allow riders. Bottom line: First-time horse
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2 Biz Lessons From a Rough Mother’s Day
I don’t often get “all personal” on our blog. It’s a business blog, after all. But, after a “rough” mother’s day yesterday, I was compelled to share something that not only has universal application in business, but also ties in directly to WOW membership’s focus for the month of May: Your Business Lifeline! Here we
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Were You THIS Girl In High School?
Think back to high school for just a moment. Regardless of how “far back” that statement takes you, you’ll be able to relate to this post…. and my singular hope is that it truly empowers you in your business. Frankly, I loved my high school days. I was a student athlete. (Cheerleading.) I was in
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7 Steps To Take When You Need Money NOW
Very few things irritate me more than hearing from a business owner who’s been (deliberately ?) misguided in business. They’ve gone to someone they trust, and said, “My business isn’t working. I don’t make enough money.” And that someone offers their advice. Perhaps they suggest a new website, an aggressive media campaign, SEO work, blogging
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Visible. Tangible. Profitable.
At the core of all of our marketing expenses, efforts, frustrations, and opportunities is the desire of the business owner to make his or her passion visible, tangible and profitable. Let’s break these goals down a bit so I can give you a singular solution. Visible. We want to be seen. Seen by the right
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In Defense of the Women Who WOW Mastermind
In full disclosure, this article is (mainly) for people who aren’t already members of the Women Who WOW. Written to you, specifically. Written with several specific “yous” in mind, but applicable to all of us, regardless of WOW status. So, if you ARE a member of WOW already… it’s still very much a must read. (Not sure if
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My Unpopular Take on #MondayMotivation
As I write this brief article, I’m enjoying not only my first day back in the office after an AMAZING Spring Break with my family but also the first Monday of the 2nd quarter of 2016. Quick note: The 2nd quarter of any year is important. It is here — in April thru June —
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Help For When Sales are Down
As Women Who WOW members wrap up a full month focusing on how to increase our “YES” factor and being able to create clients at will… it’s important to address those situations during which something that used to (proverbially) “fly off the shelves” is no longer selling. the event that used to fill quickly, but now won’t
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