I write about price a lot. This is because my clients are largely in service-based businesses or expertise-based businesses, meaning the widely accepted “labor + materials + profit = price” scenario just doesn’t fit, leaving far too many asking, “What should I charge?” without a solid answer. Try this one on for size: Charge whatever you can say
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Best Pricing Strategies (Free Download)
Business owners wonder “how to price” their products, and — worse — agonize over how to price their services. How much is too much to charge? Are my prices too high? Too low? How much SHOULD I charge? And these questions are important, because pricing is critical in your business. Make no mistake, your prices speak
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