One of the things I hear a lot — especially when I talk about how my BUSINESS looks right now — is “Well, you know it’s not that easy.” (More on how “it” looks NOW here.) OH, don’t I know it’s not that EASY… You see, I didn’t have a backup plan or a slush
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The Membership Miracle: The 3 C’s
IF A CONSTRUCTION COMPANY CREATE A MEMBERSHIP PROGRAM, SO CAN AN ATTORNEY, A SPEAKER, A THERAPIST, A PERSONAL TRAINER. SO CAN YOU. Admittedly I’m in the middle of a program launch and book titled, “The Membership Miracle: Cash, Connection, Community, and Continuity.” But stay with me, anyway… because we’re talking MONEY. LOTS of money.
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The #1 Sin in Marketing and Sales
MAYBE YOU’RE COMMITTING THE NUMBER ONE “SIN” OF MARKETING AND SALES. I recently submitted an article which will turn into an ongoing column, featuring “Women Making Waves In [iNSERT INDUSTRY].” This work will highlight and profile women entrepreneurs who are shifting things, changing things, DISRUPTING things in their industry. Melanie McGhee in the therapy world. Cathy
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What is The Most Controversial Stand You Take?
WHAT IS THE MOST CONTROVERSIAL STAND YOU TAKE IN LIFE AND / OR IN BUSINESS? Grant Cardone says, “Every empire needs an enemy to stand against.” I don’t know that I 100% agree with that, but I do think it’s critically important to be authentic… and to stand both FOR and AGAINST something. This
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10 Things You Can Do Today To Make Your Sales Process Shorter
10 THINGS YOU CAN DO TODAY — EVERY DAY — TO MAKE YOUR SALES PROCESS SHORTER AND MORE EFFECTIVE. Is your sales cycle too long? Too unpredictable? Does it feel like pulling teeth? Well, who designed this sales process? Who created it? YOU, of course, and as an entrepreneur, it is also UP TO YOU
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The #1 Lesson My Horse Taught Me About Sales
When I was about 10 years old, my family had a horse named Tequila “Tiki” Sunrise. She was our first horse, and it was Tiki that taught us the true definition of “green broke.” For my non-horse people out there, this essentially means the horse is JUST beginning to allow riders. Bottom line: First-time horse
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Help For When Sales are Down
As Women Who WOW members wrap up a full month focusing on how to increase our “YES” factor and being able to create clients at will… it’s important to address those situations during which something that used to (proverbially) “fly off the shelves” is no longer selling. the event that used to fill quickly, but now won’t
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How To Sell More In Business
How To Sell More In Business, Starting Today. Businesses generally don’t close their doors because the owner loses interest in what they do. Unfortunately, businesses close their doors because they lose HOPE… they’re sick to death of pitching and selling without consistent result. They still love what they do. They just get sick of
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The Prospect is a NO.
Unless the doors of your business literally opened this morning, you’ve been in business more than one day and — as a result — will be able to relate to the feeling of “swinging for the fences”…. and missing. Humbling as it is, we’ve all gone to bat for a new client, given it all
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