In my e-zine last week, I promised to roll out some great and FREE products for coaches. (Sign up HERE.) Right now, I am putting the finishing touches on a “white paper” entitled, “The Proper Care and Feeding of a Prosperous Coaching Practice”. I know the coaching industry will love what I have put together, but it got me thinking….
A mentor once told me that “Business is a LOGICAL process. The only problem with it is that it has to be carried out by EMOTIONAL beings”. How True. Isn’t it logical that if we “properly care for” our businesses, they will grow? If we “PROPERLY care” for anything, it will grow and flourish. So, why does “business” seem so hard?
Well, for one… we listen to the wrong people who give us FAULTY information about HOW to care for a business in the first place. If our paid mentors (or free “mentors” who are way too easily accessible on the internet and overly anxious to dole out advice) convinced us that our cars ran on WATER, we would not get very far. Soon, we would be complaining about how our car wouldn’t work, wouldn’t start, was a bad idea, a lemon. All that time, all we needed was the TRUTH about our car. It runs on gas. Oh, okay… well now we can get moving.
The same scenario is true for our businesses. Business is logical… There are hard and fast rules that will allow you to put some fuel on your business goals. When you know what it TRULY takes to care for and nourish your business, you can get moving in the right direction.
If I could drown out all other “business gurus” in favor of ONLY THREE… here is who I would choose for YOU:
DAN KENNEDY, because he is brilliant, bold, harsh and always tells it like it is. He is PERSONALLY responsible for helping more people go from $0 to Millionaire status than anyone in the world.
STEVE CHANDLER, because he knows PEOPLE, and business. He is brilliant at the process of marketing one conversation at a time and will transform your business and your life if you let him. He eliminates fears, and his courage is contagious.
ME… because I listen to, learn from, implement and offer the best of EACH of these men… BUT, with a fresh perspective for a fabulously feminine audience!
The “9 Lies” book is excellent!!! I would suggest it to anyone who needs a fresh perspective in their business! It’s easy to read, too.
The Proper Care and feeding of…can apply to just about anything and to anyone. The word “rules” can also be interpreted in differnt ways. As I read this, I know that I tend to react negatively to the word rule. Rules makes me feel like options have been taken away. But in reality, rules actually allow you more flexibility, freedom, and success because these “rules” have come about because others have had positive and negative experiences and are sharing with you what works and doesn’t work. Yes, we are emotional beings and these “rules” helps us put things in a logical order so that we will be more successful. As a personal coach for college students, I hear how “rules are not fair”, and this blog just helped me to keep in mind that my “job” is to encourage them to discover how these rules can help to take care of them, nourish them and put them in the right direction for a successful college experience. Thank you, Michelle!
I am often puzzled when being a confident woman is confused with being an aggressive woman. To some people, there is no difference. It’s okay to ask for what you want. How would you get “what you want” by HOPING others will figure it out (read your mind)? Is knowing you are a capable of dealing with what curves life, love & business throw at you a negative thing? I am old enough to know this: everything that I have accomplished, or even tried and failed at makes me a confident woman!