I get a lot of “looks” when I suggest the DAILY stuff.
Daily content.
Daily selling.
Daily showing up.
And — listen — if you want an average, mediocre, feast and famine business, showing up weekly and / or when you feel “inspired” will do just fine. But if you want MORE than that….
if you want to have an actual DEMAND for your work, where people are lining up to work with YOU…
if you want to dramatically increase NOT ONLY your income, but also your impact and influence…
Daily is the consistency you’ll need.
(Don’t shoot the messenger.)
But a lot of people WONDER what “selling every day” would even LOOK like. They think they don’t have something they can sell EVERY SINGLE DAY.
In fact, at Women Who WOW LIVE! 2018, I asked the audience to raise their hands if they felt like they didn’t HAVE anything to sell every day. A few raised their hands.
One, a coach.
What does she sell?
Coaching.
She said she didn’t have something to sell every day. So, I naturally assumed she was already booked solid as a coach. Because if you are NOT turning people away due to your own lack of availability, you can — and should — be selling coaching. Right?
I was wrong.
She was not booked solid.
And I reminded her that she could sell
— ahem —
coaching every day.
In fact,
THIS IS THE FIRST PHASE OF EVERY DAY SELLING:
Selling __________(insert whatever you sell)________ until you are booked solid. Selling until your practice is full.
Because I detest and abhor making ongoing appointments with people, my own “coaching practice” when I was working 1:1 with clients was QUITE “full” with 5 clients. =) So, “filling” my practice was FAIRLY simple.
But the first phase of selling every day IS the hardest. As you sell every day, you’ll be rejected some. People will say NO. People will ignore you. This is because you have not built ADEQUATE demand for your work… YET. This is because they think of you as “just another option” they COULD choose if they feel like it. This is because they’re not afraid of missing out on working with you due to YOUR availability.
And also, this is because ANY TIME you sell every day, you’ll get some NOs. (As Steve Chandler reminded me early in my coaching career, “Yes LIVES in the land of NO… And there is no land of YES.”) Read that line again. It’s a writer down-er.
In Phase One, not ONLY will you get MORE Yes’s…. but the daily showing up will also allow YOUR MARKET to 1) recognize, 2) prefer and 3) DEMAND your voice. So, even in Phase One, you’re building into Phase 2.
In Phase TWO of selling everyday, you continue to show up, message and sell every day. BUT, you’ve now increased your fees. You’re not just charging what you THINK they’ll pay. You’re charging what you WANT. You’re charging what you KNOW you’re worth.
Because, let’s be honest.
You’re already full.
If they said yes, you’d have to move things around to accommodate them, and if they say NO, you’re still booked solid and you’re fine with that too.
Phase Two is fun because you’re no longer waiting BREATHLESSLY for people to respond. You’re no longer wondering if your bills will be paid. You’re no longer wringing your hands wondering about the MAGIC WORDS to say when following up with a prospect to make them say YES….
In Phase TWO, your pricing begins to speak on your behalf. Your confidence — as you continue to show up, message and sell daily — is palpable. And the market DOES sit up and take notice.
And finally, once you’re AS booked as you WANT to be, charging what you WANT to make, you get to Phase THREE… where you’re building LEVERAGED income streams…. income streams that do NOT require you to trade time for money, income streams that allow you to convert the DEMAND you’ve been creating, into dollars.
And then… you keep going.
Showing up, messaging and selling every day.
It’s a beautiful journey really.
And it’s one that SO many of our Women Who WOW members have made and are NOW thoroughly enjoying.
If you are NOT a Women Who WOW member,
but want SIMPLE success principles,
that you can implement with absolute joy and authenticity…
If you are DONE wasting time on blueprints and programs and coaches that have you wasting countless hours learning new systems and tools but leave you GROPING IN THE DARK when it comes to getting clients or patients in the door…
If you want PROVEN principles and strategies,
and you want them DELIVERED
Daily,
weekly…
and you want someone (me)
and a community (your WOW sisters)
to hold you accountable to YOUR incredible best.
And you want it all for less than $2 a day,
time is running out for you to join us here.
