I have already written two “finger in the eye” posts today. One about playing small and another measuring what matters. It’s not even 9 AM EST (the “official” start to business) and I have already received 31 emails BACK. ALL with vulnerable inquiry and heartfelt commitments.
So, i figured… why stop with just two? 
I have a TRUTH BOMB for you this Monday morning and ONE question ALL of us should ask before we head into 2021.
First, the confronting truth:
THIS BUSINESS / LIFE / REALITY OF YOURS….
IS A CUSTOM BUILD
MOST Women Who WOW members are operating businesses of their own creation. In other words, MOST of us — the vast majority of us — aren’t running a franchise. We’re at the helm of a business that began as an idea and grew into an income-generating, job-creating, opportunity-producing business.
ANY of us could have kept doing business under someone else’s umbrella. Been an attorney at someone else’s firm. Done massage therapy for some other spa. Provided training under some larger company’s brand. Been an associate veterinarian at a larger practice. Practiced psychotherapy as an employee vs an entrepreneur.
But, we opted out.
We stepped out and decided to do our OWN thing.
Let’s look around YOUR business and YOUR reality…
YOUR schedule,
YOUR income,
YOUR hours,
YOUR prices,
YOUR target market
for just a minute.
You not only DESIGNED,
but you BUILT this business of yours, and then…
you furnished and decorated it.
YOU served as architect, contractor, and interior designer.
QUESTION: So, how’d you do friend?
As you look at your business — FROM THIS ANGLE– how’d you do?
In a custom build, everything is designed to SUIT YOU.
Is this the case in your business?
Do you still love it?
Is it still a custom-fit?
Or did you DESIGN and BUILD this business of yours with elements that you don’t like at all?
It COULD be time for a re-model, folks.
(Which NON coincidentally is when MOST women make the leap into joining WOW…during a remodel, after realizing all the ways their current business no longer “suits.” Message me if you want to join us.)
It may be PRIME TIME to…
Take out the elements you hate.
Add in the stuff you really love.
Re-paint.
Knock out some walls, or put some up.
Change the locks if you must.
The business you have RIGHT NOW was custom-built — brick by brick — by you. You can change it anytime (and in any way) you want.
So, what changes do you need to make?
What / Who do you need to LEAVE in 2020?
What will you build SPECIFICALLY for 2021?
