I talk to, work with and guide in various capacities hundreds of business owners each week. Depending on how long they’ve been in business or how serious they are about business, they present with different “problems” or issues.
- TIME CHALLENGES — “help me prioritize and strategize.. I’ve got no time or patience to keep spinning my wheels.”
- SALES CHALLENGES — “I’ve spent X and get a lot of great response (att-a-girls) but my sales numbers suck.”
- HIT A WALL CHALLENGES — “I’ve done all I know to do and the financial needle on my business isn’t changing a bit.”
There are others, of course. But essentially, it comes down to what I’ve done with business owners since the inception of this business almost a decade ago.
Business owners come to me with all the potential in the world. They love what they do and are amazing at it. But, they need a guide to help them transform that potential into profit. NEXT, they come back to create some real leverage for their time.
So, what is the message business owners MOST need to hear? They need to be given PERMISSION and a PLAN for how to put PROFIT FIRST.
That’s what Mike Michalowicz is talking about in his next book, Profit First. He also wrote The Pumpkin Plan and The Toilet Paper Entrepreneur — which are both well worth your time! (I recommend STARTING with The Pumpkin Plan.)
So, check out Mike’s video below, and then register to join us at PROFIT HACKS on June 7th.
Michelle Pippin from Obsidian on Vimeo.
