As you may — or may not — be aware, several times a year, I partner with Diane White of Diane White PR to bring together TOP decision makers from TOP outlets (like Rachael Ray, Dr. Oz, The Real, Entrepreneur magazine, Business Insider, Wendy Williams show, the Drew Barrymore Show, CNN, Fox News, etc.) with TOP shelf women entrepreneurs.
One room.
One weekend.
One rooftop bar (if in person)
or
Multiple zoom rooms mid-Covid insanity.
Anyway, the feedback we get is always the same: WOW… Such amazing stories… AND
SUCH
AMAZING
WOMEN.
In these media events, we have had huge producers ask to SHAKE THE HANDS of our movers and shakers. And of course, we have an INSANE success rate of getting people in the news.
But recently I was literally asked, “HOW do you get such amazing women in your programs?”
The answer is EASY…
but it was hard at the beginning.
In the earliest months of Women Who WOW, I didn’t know what I wanted WOW to be when it grew up.. not exactly. I didn’t know if we’d have chapters or (coming in 2021: Women who WOW salons) or just digital content or how we would transition from monthly meetings to something bigger.
BUT I KNEW THIS:
I had ZERO intention of growing ANOTHER lame woman’s group like all the rest… where conversations would descend into what our power color was, lol….
I KNEW I would grow a tribe that attracted the best of the best… where surgeons and coaches and attorneys and house cleaning CEOs and writers and photographers and veterinarians and chiropractors would one day come together–
UNITED BY OUR DRIVE…
So, I knew I had to start and grow deliberately. For 18 months, we grew by print invite only. LITERALLY, you got a print invite or you could not Pay to attend.
And we kept an NIB list.
(Not invited back)
for those who CONTRACTED the group
rather than EXPANDED the group.
Pretty harsh, right?
And after that, I STILL grew deliberately… LARGELY through member referrals.
Today, we have members in all 50 states and a handful of other countries… but we are ALL bad ass women. WE are ALL all in on our mission… our business… our goals.
So, HOW did I amass the BEST women entrepreneurs in the world to be members?
Slowly.
Deliberately.
And with KAHUNAS to turn many away…
in order to attract the woman like yOU, like me.
Im visiting my son today at college, so I can’t respond immediately.. but if you want to join Women Who WOW… message me and I’ll respond tomorrow!
